Kottige Case Study

Kottige, a brand known for homemade kitchen and pet supplies, faced challenges in scaling sales and improving visibility on Amazon. With optimized SEO, enhanced product listings, and targeted PPC campaigns, we helped Kottige attract more customers and increase conversions.

By refining their brand presence and improving discoverability, Kottige achieved higher sales, better rankings, and stronger customer trust.

36%

Higher Order Value

100%

Increase in Sessions

100%

Growth in sales volume

271+

Days with us

Overview

Industry: Pet Supply, Home and Kitchen
Location: USA
TimeLine: Aug 2023 – Ongoing

Kottige specializes in innovative products designed to improve everyday life for both you and your pets. From the Cat Wheel and Cat Perch, which keep your feline active and engaged, to Steel and Plastic Lid Openers that add convenience to your kitchen, Kottige focuses on practical solutions with a touch of style.

Committed to quality and durability, Kottige ensures all products are user-friendly and built to last. With a perfect blend of innovation and functionality, Kottige offers reliable solutions that enhance both home and pet care experiences.

Services Delivered

Amazon Account Management

Brand Registry

Creation of A+ Content

Sourcing

Challenges Encountered

Declining Sales – The client was experiencing a significant drop in sales, struggling to maintain visibility and conversions on Amazon.
Reviews Issues – The product listings had very few or no customer reviews, affecting credibility and trust.
No Ratings – Lack of ratings made it difficult for potential buyers to assess product quality, leading to lower click-through and conversion rates.

Strategy & Approach

1.Resolving Sales Issues

To address the declining sales, we implemented a multi-faceted strategy:

Listing & Content Optimization – Improved product titles, bullet points, and descriptions with high-converting content.
Keyword Research – Identified and integrated relevant, high-traffic keywords to enhance search rankings.
Listing Images Enhancement – Upgraded product images with high-quality visuals to boost engagement.
A+ Content Creation – Designed compelling A+ Content to enhance brand storytelling and conversion rates.
Amazon Storefront Development – Built a branded storefront to showcase the full product range and improve brand presence.
PPC Campaigns – Launched and optimized targeted advertising campaigns to drive traffic and increase sales.
Manage Your Experiments – Tested different versions of listings to determine the most effective content.
Promotions & Discounts – Implemented time-sensitive deals and discounts to attract more buyers and increase conversions.

2. Review & Credibility Issues

To strengthen product trust and credibility, we executed a targeted review acquisition strategy:

Amazon Vine Program – Advised the client to enroll two units per product in Amazon’s Vine Program, enabling verified reviewers to share authentic feedback.
Organic Review Growth – Suggested that the client encourage friends and family to make genuine purchases and leave honest, experience-based reviews to establish initial credibility.

Outcomes and Business Impact

Sales Growth – Improved product visibility and conversions through optimized listings, PPC campaigns, and promotions.
Enhanced Credibility – Successfully acquired verified reviews, boosting customer trust and brand reputation.
Increased Engagement – Upgraded content, A+ pages, and storefront design led to better customer interaction.
Stronger Amazon Presence – Implemented brand registry, optimized campaigns, and refined sourcing strategies for long-term success.

Get a Free Amazon Audit Today!

Ready to Scale Your Amazon Business?

Looking for similar results? We can help! Our proven strategies have helped brands like Pillow Haven increase sales, improve conversions, and dominate their category on Amazon.

Schedule a Consultation